Bloire

Bloire was created to make every moment with your cat—playtime, cuddle time, or walk time—easier, better, and more joyful. Its name combines the French words Blanc and Noire, meaning white and black, inspired by the founder’s two beloved muses, Benjamin and Theodore.

With thoughtful design, sustainability, and a strong sense of community, the brand aims to redefine what it means to be a modern cat parent.